2022

NYX Awards - 2022 Gold Winner Winner

Revival

Entrant Company

Miami ad school

Category

Design - Packaging

Client's Name

Country / Region

United States

Experience Level

Student

Revival is an example of the power of typography. This Victorian, hand lettering reflects the mood and emotion of a Rhode Island legend, The Mercy Brown Vampire Incident, of 1892. She was thought to be a vampire returning from the grave to kill those in the Brown family. The goal was to create a brand of local Rhode Island whiskey that would reflect local folklore while casting this new brand back over 100 years speaking to its authenticity. This chilling story is incorporated into every letter of the design.

Credits

Harrill
James
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Category

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Country / Region

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Entrant Company

The Vilcek Foundation

Category

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Country / Region

United States