2019

NYX Awards - 2019 Quest Winner Winner

DOMESTIC ABUSE: Violence, Secrecy and Shame

Entrant Company

Relativity Communications

Category

Social Video - Social Responsibility

Client's Name

Team Wellness/MI Healthy Mind

Country / Region

United States

Experience Level

Agency

Purpose of MI Healthy Mind, DOMESTIC ABUSE: Violence, Secrecy and Shame:

To start a positive conversation about Domestic Abuse, encouraging victims and survivors to speak out is important. Our goal is to destigmatize the experience and expose myths about issues that are considered shameful and private; increases awareness for this type of violence, and encourage more reporting of domestic violence and sexual abuse; to show Domestic Abuse is not just a "cultural thing", it does not discriminate. Anyone of any race, age, sexual orientation, religion or gender can be a victim; to increase the victim’s self-esteem, to prevent the onset of short or long-term adverse effects, and to prevent future abuse.

Our tagline: Let’s Talk About It!

Talking about it will free you. It will break the power of the abuser.

Credits

Executive Producer
Millie Elston
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Illinois Policy Institute

Entrant Company

Iron Light

Category

Non-Broadcast - Political

Country / Region

United States

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Entrant Company

Sassafras Marketing

Category

Social Media Marketing / Communications - Social Promotions & Contests

Country / Region

United States

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Entrant Company

SmartBug Media

Category

Marketing / Promotion Materials - Book

Country / Region

United States

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Tarrant County College

Entrant Company

Tarrant County College

Category

Magazine - Nonprofit

Country / Region

United States