2021

NYX Awards - 2021 Grand Winner Winner: Multipleoutlet Productions & Charity Bids

THE BALL

Entrant Company

Multipleoutlet Productions & Charity Bids

Category

Non-Broadcast / Fund Raiser

Client's Name

National Jewish Health

Country / Region

United States

Experience Level

Agency

Tasked with replacing the yearly formal gala The Beaux Arts Ball for National Jewish Health hospitals in Colorado, we decided to create a parody of the Broadway musical "The Prom" using its original four stars. This original script and lyrics catered toward raising funds for the leading respiratory hospital system in the country. Filmed individually on cell phones by the performers themselves, with a director and sound recordist, the editor placed the individuals video segments into the zoom format, while having to line up the timing to make it look and feel like these 4 performers recorded this together. It was a quite a challenge. The event was a tremendous success raising millions of dollars and providing an enormous amount of entertainment, humor and drama for the audience.

Credits

Producer
Israel Schachter
Director/Producer
Yeeshai Gross
2021
Broadcast / Television
NYX Awards 2021 Winner - Outraged - Football against Discrimination, UEFA
grand
winner

Entrant Company

UEFA

Category

Broadcast / Television / Documentary

Country / Region

United States

2021
Social Marketing / Communications
NYX Awards 2021 Winner - #LovesLitterGenie 360 Campaign, Rebel Gail Communications
grand
winner

Entrant Company

Rebel Gail Communications

Category

Social Marketing / Communications / Social Influencer Marketing

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - Now it’s Prime time, creating ads people can’t resist., Team5pm The YouTube Agency
grand
winner

Entrant Company

Team5pm The YouTube Agency

Category

Advertising / Advertising Campaign

Country / Region

Netherlands

2021
Integrated Marketing
NYX Awards 2021 Winner - The Profit Hunter: A Force With Nature, Gravity Global
grand
winner

Entrant Company

Gravity Global

Category

Integrated Marketing / Social Media

Country / Region

United Kingdom