2021

NYX Awards - 2021 Grand Winner Winner

Making Spirits Bright

Entrant Company

Quill & Ink

Category

Content Marketing & Writing / Brochure

Client's Name

The Mid-Continent Companies

Country / Region

United States

Experience Level

Agency

Companies struggle with whether to give Christmas gifts to clients. Mid-Continent was no exception in 2019, asking what type of gift should be given, who should receive it and what was the budget? On the coattails of an expensive, generic gift in 2018 that generated no memorable outcome or response, Mid-Continent shifted gears in 2019. Rooted in its corporate pillars of being intentional, meaningful and purposeful in all aspects, a brainstorming session led to the creation of “Making Spirits Bright,” a fascinating booklet that took a festive look at the history, legend, interesting facts and care of the poinsettia.

2021
Advertising
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Entrant Company

Extend | the Ad Network

Category

Advertising / Advertising Campaign

Country / Region

Saudi Arabia

2021
Website
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Entrant Company

Sharkey Advertising

Category

Website / Health

Country / Region

United States

2021
Commercials / Marketing
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SCHAEFFLER AG

Entrant Company

STEREOSCREEN

Category

Commercials / Marketing / Branding

Country / Region

Germany

2021
Website
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Directive Consulting

Entrant Company

Directive Consulting

Category

Website / Business to Business

Country / Region

United States