2021
Entrant Company
STEREOSCREEN
Category
Branded Content / Branding
Client's Name
SCHAEFFLER AG
Country / Region
Germany
Experience Level
Agency
GIRLS LIKE ME
Sophia Floersch is not only a young racing driver. She’s also fighting prejudice and encouraging women who dare to be different.
On track and behind the scenes.
In this short film, Sophia takes us on a roller coaster ride – exercising hard, racing fearlessly and shaking off her dramatic crash.
It's the story of a young woman doing things her way.
She’s bold. She’s passionate. She’s Sophia.
“Female athletes, engineers and managers feel free to stand up and show your skills!“
That’s the message of Sophia and her partner Schaeffler.
Credits
Entrant Company
Groove Jones
Category
Design & Print / Packaging
Country / Region
United States
Entrant Company
true[X] and Mediahub
Category
Advertising / Online AD (Single)
Country / Region
United States
Entrant Company
NEXT/NOW
Category
Website / School / Universities
Country / Region
United States
Entrant Company
Family AG
Category
Marketing Effectiveness / Video Campaign
Country / Region
Switzerland