2021

NYX Awards - 2021 Grand Winner Winner

The Spirit of Christmas is the Energy that moves Croatia

Entrant Company

Mit dizajn studio

Category

Broadcast / Television / Corporate Image

Client's Name

HEP - Croatian National Energy Company

Country / Region

Croatia (Hrvatska)

Experience Level

Agency

At the end of a very challenging year for everyone, Croatian National Energy Company wanted to send a positive seasonal greeting to its customers. We decided the best way to do it is to remind everyone of how resilient our traditions are and how we can look through the years and find hope in knowing the days of lockdown will also pass and we will continue sharing precious moments with our families just like we've done so many years before. We've had so many wonderful Christmas eves, we will have them again. To manifest this idea we created a story with no temporal interruptions, emphasizing the flow of time as we travel through the years. With a bit of nostalgia, we wanted to remind everyone of the Christmases they've had as kids, starting with carefully recreated typical interiors and clothes of the 80s. The finished piece flows seamlessly through decades and reminds us that spirit of Christmas is the energy that moves us.

Credits

Creative Director, Director
Marin Balaic
Director, Editor
Vedran Marjanovic
Producer
Luka Saric
Assistant Director
Christian da Silva Correia
Visual Effects Supervisor
Leomar da Cruz Iglesias
Music Score
Lana Janjanin
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