2024

NYX Awards - 2024 Gold Winner Winner: Meng Lan

Way to Drive: Navigating Foreign Roads Safely

Entrant Company

Meng Lan

Category

Mobile App / GPS / Navigation

Client's Name

Country / Region

United States

Experience Level

Designer

Way to Drive is an app designed to assist Chinese tourists in learning local traffic rules to avoid tickets and potential dangers when driving in Los Angeles.
It offers a route planner, image recognition for road signs, neighborhood traffic rule alerts, and language translation options for non-English speakers.
With 'Way to Drive,' users gain access to a dynamic route planner, allowing them to preview traffic rules before embarking on their journey or during their drive. The app also employs advanced image recognition to provide clear explanations of complex road signs.
Moreover, users can explore and set alerts for traffic rules in their vicinity, minimizing the risk of receiving tickets. For added convenience, the app offers language translation preferences, making it accessible to those less familiar with English.

2024
Marketing Campaign
NYX Awards 2024 Winner - This is Precision AI: Launch Campaign, weights&pulleys
gold
winner

Entrant Company

weights&pulleys

Category

Marketing Campaign / B2B Marketing Effectiveness (New)

Country / Region

United States

2024
Video
NYX Awards 2024 Winner - Kelp Can Help, Orca & Aura Films
gold
winner
The Zayed Sustainability Prize

Entrant Company

Orca & Aura Films

Category

Video / Sustainability & Environment

Country / Region

United Arab Emirates

2024
Audio & Podcasts
NYX Awards 2024 Winner - Immigration Nation Podcast, MarketCrest, LLC
gold
winner

Entrant Company

MarketCrest, LLC

Category

Audio & Podcasts / Professional Services

Country / Region

United States

2024
Video
NYX Awards 2024 Winner - Greater Bay Area, Casual
gold
winner
Standard Chartered

Entrant Company

Casual

Category

Video / Corporate

Country / Region

Hong Kong SAR