2024
Entrant Company
Meng Lan
Category
Mobile App - GPS / Navigation
Client's Name
Country / Region
United States
Experience Level
Designer
Way to Drive is an app designed to assist Chinese tourists in learning local traffic rules to avoid tickets and potential dangers when driving in Los Angeles.
It offers a route planner, image recognition for road signs, neighborhood traffic rule alerts, and language translation options for non-English speakers.
With 'Way to Drive,' users gain access to a dynamic route planner, allowing them to preview traffic rules before embarking on their journey or during their drive. The app also employs advanced image recognition to provide clear explanations of complex road signs.
Moreover, users can explore and set alerts for traffic rules in their vicinity, minimizing the risk of receiving tickets. For added convenience, the app offers language translation preferences, making it accessible to those less familiar with English.
Entrant Company
SFC Group
Category
Website - Self-Promotion
Country / Region
United States
Entrant Company
Berman and Company
Category
Public Relations Campaign - Best PR Campaign
Country / Region
United States
Entrant Company
PeopleReady
Category
Mobile App - Mobile App / Other__
Country / Region
United States
Entrant Company
BKR Marketing Service Co.,Ltd.
Category
Integrated Marketing - Multicultural Marketing Integration (New)
Country / Region
Taiwan