2024
Entrant Company
Brand Ave. Studios
Category
Advertising & Design - Interactive Ad Design
Client's Name
Nebraska Pork Producers Association
Country / Region
United States
Experience Level
Agency
We were asked how to educate consumers about pork and the attributes of modern pig farming in Nebraska in order to dispel a negative narrative. We wanted to show that the animals were clean and well cared for so consumers would feel good about buying Nebraska pork. We developed the idea of an interactive pig barn with an animated tour guide, descriptors of the parts of the farm and barn, photos, motion graphics, audio and video. The client was thrilled with the results.
Credits
Entrant Company
Hui-yu (May) Ho
Category
Website - Best User Experience
Country / Region
United States
Entrant Company
80/20 Digital
Category
Marketing Campaign - Marketing ROI Excellence (New)
Country / Region
Australia
Entrant Company
SFC Group
Category
Marketing Campaign - Multichannel Marketing Campaign (New)
Country / Region
United States
Entrant Company
New York Life Insurance Company
Category
Video - Corporate
Country / Region
United States