2024

NYX Awards - 2024 Gold Winner Winner: SPINX Digital

A Rejuvenating Medical Device Website Redesign

Entrant Company

SPINX Digital

Category

Website / Technology / Science

Client's Name

StemWave

Country / Region

United States

Experience Level

Agency

StemWave is a leading provider of shockwave therapy devices. Patients rave about their medical devices because they work wonders for chronic pain without any invasive procedures. However, their outdated website was hindering their ability to effectively communicate the benefits of their technology and attract medical practitioners.
We designed a sleek and modern interface that brought the website in line with StemWave’s brand image and mirrored their premium medical device positioning. Our content strategy focused on leveraging social proof while mixing in tons of interactive visuals, animations, and educational goodies for practitioners to show the healing relief the devices offered while creating an exciting and engaging experience.
We custom coded the site on top of a robust content management system and integrated an ecommerce store that sold merch and replacement parts for the devices. Everything was developed to be responsive and SEO friendly.
The new site, with social proof, educational tools, and easy demo sign-ups, does an awesome job of showing how StemWave’s technology helps both doctors and patients, positioning StemWave as the go-to for chronic pain relief.

Credits

CEO / SPINX Digital
Sukesh Jakharia
Lead Designer / SPINX Digital
Jeffrey Lo
Director of Creative & Strategy / SPINX Digital
Lisa Steward
Chief Brand Office / StemWave
Ben Ceccarelli
Co-Founder & CMO / StemWave
Antonio Bruni
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