2024

NYX Awards - 2024 Grand Winner Winner: Layer

What is New World

Entrant Company

Layer

Category

Video / Motion Graphics

Client's Name

Amazon Games

Country / Region

United States

Experience Level

Agency

Teaser, Announcement, Release Date, Launch, each game campaign requires a litany of trailers before day one and beyond but when you’re a year removed from launch and you need something that unequivocally explains what your core play loop is, CGI and VO isn’t the right move and gameplay is king. With this trailer we wanted to toss our widest net, pulling together sequences from existing assets and choreographing new ones from across the vast environments of New World. The marketing goal and concept have a deep literal connection, this game is for everyone. Solo crafters, hardcore raid leaders, and PVP lovers, should all find something to scratch that itch.

2024
Content Marketing
NYX Awards 2024 Winner - The State Farm Gamerhood Challenge 2023, Infinity Marketing Team
grand
winner

Entrant Company

Infinity Marketing Team

Category

Content Marketing / Video or Video Series

Country / Region

United States

2024
Public Relations Campaign
NYX Awards 2024 Winner - Ice Ball – Together for the Planet, Giusti
grand
winner
Clube Atlético Mineiro

Entrant Company

Giusti

Category

Public Relations Campaign / Best PR Campaign

Country / Region

Brazil

2024
Social Media
NYX Awards 2024 Winner - Adobe: Redesigning Series, kvell collective
grand
winner

Entrant Company

kvell collective

Category

Social Media / Social Content / Post

Country / Region

United States

2024
Video
NYX Awards 2024 Winner - Engineering Change: Series 3 Episode 3 (Future Cabin), Gravity Global
grand
winner

Entrant Company

Gravity Global

Category

Video / Transportation

Country / Region

United Kingdom