2024

NYX Awards - 2024 Grand Winner Winner: Layer

What is New World

Entrant Company

Layer

Category

Video / Motion Graphics

Client's Name

Amazon Games

Country / Region

United States

Experience Level

Agency

Gallery

About The Entry

Teaser, Announcement, Release Date, Launch, each game campaign requires a litany of trailers before day one and beyond but when you’re a year removed from launch and you need something that unequivocally explains what your core play loop is, CGI and VO isn’t the right move and gameplay is king. With this trailer we wanted to toss our widest net, pulling together sequences from existing assets and choreographing new ones from across the vast environments of New World. The marketing goal and concept have a deep literal connection, this game is for everyone. Solo crafters, hardcore raid leaders, and PVP lovers, should all find something to scratch that itch.

Featured Media

2024
Strategic Campaign
NYX Awards 2024 Winner - Make the Connection's Mental Health Month Campaign, Reingold, Inc.
grand
winner
U.S. Department of Veterans Affairs Office of Mental Health

Entrant Company

Reingold, Inc.

Category

Strategic Campaign / Digital Marketing Campaign

Country / Region

United States

2024
Video
NYX Awards 2024 Winner - Engineering Change: Series 3 Episode 3 (Future Cabin), Gravity Global
grand
winner

Entrant Company

Gravity Global

Category

Video / Business to Business

Country / Region

United Kingdom

2024
Marketing Campaign
NYX Awards 2024 Winner - This is Precision AI: Launch Campaign, weights&pulleys
grand
winner

Entrant Company

weights&pulleys

Category

Marketing Campaign / Product Launch

Country / Region

United States

2024
Video
NYX Awards 2024 Winner - Ithra, Jether Production
grand
winner
Ithra

Entrant Company

Jether Production

Category

Video / Art & Culture

Country / Region

Saudi Arabia