2024

NYX Awards - 2024 Gold Winner Winner: Michele Mardorf

Colliding Waves

Entrant Company

Michele Mardorf

Category

Advertising & Design / Ad, Design & Print / Other__

Client's Name

Pérez Art Museum Miami

Country / Region

United States

Experience Level

Other

Colliding Waves is a two-day multi sensorial, immersive, audiovisual experience for Hip Hop, R&B, and art lovers who are looking to experience music in a new way. Hosted at the Pérez Art Museum Miami in partnership with Artech House, the day event - Light Waves - brings artists from all over the world who have pushed the boundaries of interactive art, sound, and escapism. The night event - Sound Waves - is a collision of artist performances, cocktails, innovation, and visuals that bring the viewers to another dimension. The wavy design of the logo draws inspiration from the wave-like characteristics of how light (art) and sound (music) waves travel. The art direction incorporates a motion blur effect to convey the movement associated with these waves. The poster designs intentionally incorporate a wavy, water-like element in a contrasting manner to symbolize the daytime and nighttime components of this festival experience. This contrast of black and white, day and night, up and down was carried consistently throughout the design system created as part of the Colliding Waves music festival concept.

Credits

Art Director
Michele Mardorf
2024
People & Team
NYX Awards 2024 Winner - Brand Ave. Studios, Brand Ave. Studios
gold
winner
Brand Ave. Studios

Entrant Company

Brand Ave. Studios

Category

People & Team / Content Studio

Country / Region

United States

2024
Social Media
NYX Awards 2024 Winner - Matson Money, Matson Money
gold
winner

Entrant Company

Matson Money

Category

Social Media / Instagram Page

Country / Region

United States

2024
Website
NYX Awards 2024 Winner - Best Agency Design Website, The Gorilla Agency
gold
winner
The Gorilla Agency

Entrant Company

The Gorilla Agency

Category

Website / Web Agency

Country / Region

United States

2024
Strategic Campaign
NYX Awards 2024 Winner - World Cancer Day 2024 #CloseTheCareGap, Union for International Cancer Control - World Cancer Day
gold
winner

Entrant Company

Union for International Cancer Control - World Cancer Day

Category

Strategic Campaign / Strategic Communications / Other__

Country / Region

Switzerland