2024

NYX Awards - 2024 Silver Winner Winner: Sam's Club / Seungwoo Kim

Sam’s Club Membership Join Flow Value Message

Entrant Company

Sam's Club / Seungwoo Kim

Category

Website / Best User Experience

Client's Name

Sam's Club

Country / Region

United States

Experience Level

Designer

Sam's Club, owned by Walmart Inc., is a membership-only warehouse offering bulk products and services like pharmacy and optical.
Problem:
Membership Perk Value Message: Members joining often miss Sam's Membership benefits, especially via promo URLs.
Plus upsell: Club membership purchases online are much higher than Plus memberships, and the digital Plus penetration rate is much lower than in-club.
Solution: provide a banner with top 3 perks and create a banner to boost Plus membership awareness.

Credits

UX Designer
Seungwoo Kim
2024
Social Media
NYX Awards 2024 Winner -     Cybersecurity Tools to Fortify Your Digital Life, TEAM LEWIS
silver
winner

Entrant Company

TEAM LEWIS

Category

Social Media / Social Campaign

Country / Region

United States

2024
Website
NYX Awards 2024 Winner - Xpress Confinement - Experienced Nanny, Exceptional Service, Wild Clover Digital
silver
winner

Entrant Company

Wild Clover Digital

Category

Website / Small Business

Country / Region

Singapore

2024
Website
NYX Awards 2024 Winner - Carrollton School of the Sacred Heart , Finalsite
silver
winner
Carrollton School of the Sacred Heart

Entrant Company

Finalsite

Category

Website / School / Universities

Country / Region

United States

2024
Pro Bono
NYX Awards 2024 Winner - Hidden Help: Giving a small charity a big voice, AML Communications Ltd
silver
winner

Entrant Company

AML Communications Ltd

Category

Pro Bono / Pro Bono

Country / Region

United Kingdom