2024

NYX Awards - 2024 Gold Winner Winner: Organic

Palo Alto Networks Homepage Redesign

Entrant Company

Organic

Category

Website / Website / Other__

Client's Name

Palo Alto Networks

Country / Region

United States

Experience Level

Agency

The redesign of Palo Alto Networks’ homepage led to a 268% in-page engagement increase, delivering on the client’s highest priority KPI. The goal of the redesign was to elevate the homepage experience to extend beyond practitioners to engage C-level via customized thought leadership.
Designed with a renewed focus on storytelling, the updated page takes users on a narrative journey that starts with the evolving landscape of cybersecurity. This paves the way for Palo Alto Networks to show up as a trusted partner with future-ready solutions, capable of defending at speed and scale. Be it daily data, cinematic videos or industry awards, everything delivers on this overarching brand promise.
In addition to telling a singular story, the homepage must also serve as an interactive gateway, capable of leading users deeper into the site experience. And that’s exactly what the redesigned page continues to do—increasing overall website traffic and driving product demand among CISOs, SOC leads and security architects/engineers.

2024
Strategic Campaign
NYX Awards 2024 Winner - From Spectators to Participants:Revolutionary Tv Ad Campaign, Playable Factory
gold
winner

Entrant Company

Playable Factory

Category

Strategic Campaign / Interactive Brand Experience

Country / Region

Turkey

2024
Website
NYX Awards 2024 Winner - Specialty Food Association, Americaneagle.com
gold
winner
Specialty Food Association

Entrant Company

Americaneagle.com

Category

Website / Food & Beverage

Country / Region

United States

2024
Public Relations Campaign
NYX Awards 2024 Winner - World Cancer Day 2022-2024 'CloseTheCareGap' campaign, Union for International Cancer Control - World Cancer Day
gold
winner

Entrant Company

Union for International Cancer Control - World Cancer Day

Category

Public Relations Campaign / Government Affairs and Lobbying

Country / Region

Switzerland

2024
Integrated Marketing
NYX Awards 2024 Winner - EDGE Empower – Real. World. Change., Gravity Global
gold
winner

Entrant Company

Gravity Global

Category

Integrated Marketing / Cross-Platform Marketing (New)

Country / Region

United Kingdom