2024

NYX Awards - 2024 Gold Winner Winner

LITTLE DREAM GARDEN body care series

Entrant Company

Qingsong Li

Category

Advertising & Design / Packaging Design (Series)

Client's Name

LITTLE DREAM GARDEN

Country / Region

China

Experience Level

Agency

The packaging of the LITTLE DREAM GARDEN body care series is visually attractive and aligned with modern minimalist aesthetic trends, fostering an emotional connection between the brand and consumers. It elegantly incorporates fragrance elements to convey natural and pure qualities, evoking gentle care and natural nourishment for the skin. The design also considers user experience, including single-use quantity, frequency of use, and accessibility, enhancing practicality and convenience.

The body lotion comes in a transparent bottle with a sleek cylindrical design, allowing users to see the lotion containing VC golden beans, promoting product transparency and user trust. The pump head design is user-friendly and effectively isolates the product from the air, preventing oxidation of key ingredients such as niacinamide, ensuring optimal activity and effectiveness throughout its lifespan.

The peeling gel and hair removal cream are packaged in three-section tubes in pink with clear or silver colours, complementing the rose scent and emphasizing their gentle nature. The transparent section lets users monitor the remaining amount, enhancing user-friendliness. The flip-up lid design simplifies the opening, enhancing convenience.

The scrub container also comes in a tube with a flip-up lid. Its orange-pink colour complements the fresh citrus scent, giving it a vibrant and warm feel.

The brand's use of recyclable materials such as PET demonstrates its commitment to incorporating eco-friendly concepts into the design, inspiring user resonance and promoting a sustainable lifestyle.

Credits

Designer
Qingsong Li
2024
Integrated Marketing
NYX Awards 2024 Winner - Payoneer: Own Tomorrow
gold
winner

Entrant Company

Gravity Global

Category

Integrated Marketing / Product Branding

Country / Region

United Kingdom

2024
Video
NYX Awards 2024 Winner - Curiosity, a born poet
gold
winner

Entrant Company

Shenzhen Zhili school

Category

Video / Educational

Country / Region

China

2024
Video
NYX Awards 2024 Winner - Trahum From Our community video
gold
winner
1. Prisoners. 2. Released prisoners 3. Prisoners' families

Entrant Company

The National Committee for the Welfare of Prisoners, Released and their Families (TRAHUM)

Category

Video / Nonprofit

Country / Region

Saudi Arabia

2024
Content Marketing
NYX Awards 2024 Winner - EDGE Empower – Real. World. Change.
gold
winner

Entrant Company

Gravity Global

Category

Content Marketing / Multichannel Social Media Content

Country / Region

United Kingdom