2020

NYX Awards - 2020 Grand Winner Winner: Jane Lee Design

Holiday 2020 Toy Catalog

Entrant Company

Jane Lee Design

Category

Design & Print (NEW) / Catalog

Client's Name

The Good Toy Group

Country / Region

United States

Experience Level

Agency

To design a Holiday Toy Catalog with 3 different cover options for 93 independent children\'s toy store retailers located across the United States.
Each Independent toy store is part of a member-owned cooperative venture that offers catalog and marketing materials. The design challenge begins with how the catalog is printed, as a 4 color with one spot color on the covers.
Each store has a unique catalog cover with a unique logo and URL imprint, but they all share the 38 inside pages.
The spot color area can not touch the four color area.
My job as a designer is to deliver a seamless design experience for each cover, without looking like an
stamp imprint for unique content. Each catalog has original photograhy, design elements, delivering a highly creative, fun whimisal toy catalog.

Credits

Creative Director, Designer, Jane Lee Design
Jane Lee Mccarthy
Designer, Jane Lee Design
Courtney Gochenour
Photographer, Monarch Studios
Zach Thomas
2020
Design & Print
NYX Awards 2020 Winner - NISSIN FOODS HOLDINGS Annual Report 2018, SHIAN INC.
grand
winner
NISSIN FOODS HOLDINGS CO., LTD.

Entrant Company

SHIAN INC.

Category

Design & Print / Annual Report

Country / Region

Japan

2020
Mobile App
NYX Awards 2020 Winner - Hango - Spliting Bill App , Den Klenkov
grand
winner

Entrant Company

Den Klenkov

Category

Mobile App / Food & Drink

Country / Region

Ukraine

2020
Marketing Effectiveness
NYX Awards 2020 Winner - S⁺ REWARDS by Sino Malls -Turn Shopping into Playtime, Sino Real Estate Agency Limited
grand
winner

Entrant Company

Sino Real Estate Agency Limited

Category

Marketing Effectiveness / Communication Campaign

Country / Region

Hong Kong SAR

2020
Strategic Communications
NYX Awards 2020 Winner - Mazda , McCoy Advertising
grand
winner
Mazda North America

Entrant Company

McCoy Advertising

Category

Strategic Communications / Internal Comm Campaign

Country / Region

United States