2021
Entrant Company
TMD Design studio
Category
Design & Print / Packaging (Series)
Client's Name
Country / Region
China
Experience Level
Agency
In daily life, people can not avoid bumps leading to bruises, hemostatic cotton and iodine are usually necessary to deal with wounds. During the process, it is
easy to ignore the disinfection of the wound, resulting in the occurrence of infection. This project focuses on the healthy treatment of skin and wounds,Integrate product and packaging design。It can communicate with others when using, get people's understanding and attention. Enhance people's
awareness of the right care.And it is vital to provide a functional complete/convenient and efficient care solution for inexperienced children and those who lack the common sense of treatment.Wound care functional system is a double-layer nursing patch,and the design adopts a double-layer structure, In the future, when the skin is bruised, ①we only need to tear open the composite material of the double-layer care patch and take out the disinfecting cotton pad to disinfect the skin and micro-traumatic wounds at early stage, reducing the risk of infection. ②Tear open the organosilicon release film, paste the medical
breathable tape on the wound to bandage and stop bleeding, complete the basic treatment.The design adopts a double-layer structure packaging method,can provide people with guiding/efficient design and improve nursing measures to gain more attention.To seek a more contemporary style — quirky animated mascots which appeal to children:Sheep/elephant/panda/crocodile/pig/lion/cattle,Enhance the affinity of products and packaging.Integrated design through product functions and packaging。which have differentiated competitive advantages comparing with traditional Band-Aids. Have better marketing highlights and enhance brand awareness。
Credits
Entrant Company
Gravity Global
Category
Integrated Marketing / Business to Consumer
Country / Region
United Kingdom
Entrant Company
Filmreaktor Global
Category
Branded Content / Aesthetics
Country / Region
Australia
Entrant Company
Maskey LTD
Category
Design & Print / Other Design & Marketing
Country / Region
United Kingdom
Entrant Company
Agent Orange Design
Category
Design & Print / Annual Report
Country / Region
South Africa