2023

NYX Awards - 2023 Grand Winner Winner: Hawke Media

Taylor Stitch X Hawke Media

Entrant Company

Hawke Media

Category

Content Marketing Strategy / Paid Advertising Content (NEW)

Client's Name

Taylor Stitch

Country / Region

United States

Experience Level

Agency

Taylor Stitch is a fast-growing clothing brand that wanted to use a strategic partnership to reach its target demographic but lacked the resources. The Taylor Stitch team came to Hawke Media for strategic partner recruitment, optimized content, and commission rate benchmarking. The results were a swift and massive return on investment and over 110 new content partners per month.
Hawke Media is a digital marketing agency that delivers the resources of a full-service agency with the attention and expertise of an in-house CMO. Taylor Stitch is a men’s lifestyle company based out of San Francisco with a partnership mix that prioritizes conversion-specific partnerships, commerce content, and traditional affiliates. Hawke Media aimed to expand this with high-converting traffic, reliable revenue, and close partner relationships.
Maintaining a focus on responsibly produced men’s clothing, shoes, and accessory that wear in and not out has been the primary focus of Taylor Stitch since its inception. The partnership with Taylor Stitch and Hawke Media garnered a 1600% ROI (return on investment), a 17% click increase YoY, and a rise of 19% in overall revenue.

Credits

CEO/Founder
Erik Huberman
Presdient/Co-Founder
Tony Delmercado
Senior Media Manager
AJ Pollock
2023
Strategic Campaign
NYX Awards 2023 Winner - State Farm Park in iHeartland on Roblox, The Marketing Arm, Optimum Media Direction
grand
winner

Entrant Company

The Marketing Arm, Optimum Media Direction

Category

Strategic Campaign / Brand Strategy Campaign

Country / Region

United States

2023
Advertising
NYX Awards 2023 Winner - Keeping Momentum Leads To Success, C-4 Analytics
grand
winner

Entrant Company

C-4 Analytics

Category

Advertising / Advertising Campaign

Country / Region

United States

2023
Commercial & Marketing
NYX Awards 2023 Winner - Pacific Drive - Gameplay Trailer, Player One Trailers
grand
winner

Entrant Company

Player One Trailers

Category

Commercial & Marketing / Sound / Sound Design

Country / Region

United States

2023
Content Marketing Strategy
NYX Awards 2023 Winner - Profit Hunter: A Force with Nature: Tech Shark, Gravity Global
grand
winner

Entrant Company

Gravity Global

Category

Content Marketing Strategy / Marketing Launch (NEW)

Country / Region

United Kingdom