2023
Entrant Company
North Street Creative
Category
Website / Health
Client's Name
Mt. Sinai Health System
Country / Region
United States
Experience Level
Agency
Mt. Sinai Health System engaged North Street to develop a new brand identity and resource-driven website to support its city-wide vaccine education campaign, dubbed The New York Community Engagement Alliance Against COVID-19 Disparities (NYCEAL). The resulting identity and website encompass themes of collaboration and community engagement while conveying a level of scientific credibility and professionalism. A combination of human-forward photography, utilitarian typography, and an optimistic color palette make the brand both approachable and authoritative.
NYCEAL's education campaign is anchored by a resource-driven website providing information on how to engage communities and address vaccine hesitancy and disparities. The website was structured to present layers of scientific data, storytelling, personal testimonies, and other key insights.
Entrant Company
KoçSistem Bilgi ve IletiSim Hizmetleri A.S
Category
Website / Nonprofit
Country / Region
Turkey
Entrant Company
Gravity Global
Category
Content Marketing Strategy / Marketing Material
Country / Region
United Kingdom
Entrant Company
SFC Group
Category
Video / Web Based Productions / Health & Wellness
Country / Region
United States
Entrant Company
Final Frame GmbH
Category
Commercial & Marketing / Construction
Country / Region
Germany