2023

NYX Awards - 2023 Grand Winner Winner: The Texas Network

Irry Gator

Entrant Company

The Texas Network

Category

Video / Web Based Productions / Education

Client's Name

Save Water Texas Coalition

Country / Region

United States

Experience Level

Agency

An animated series of water conservation messages featuring Irry Gator and his friends JayB Blue and Wesley the Water Wasting Weasel. The Irry Gator program includes the Save Water Texas Coalitions Water Less Save More slogan on billboards in select areas of Northwest Harris County (Houston), Texas, A dedicated Irry Gator website irrygator.com, social media engagement, water billing inserts featuring Irry and his friends for municipal utility districts, and yard signs. The all-new animated series of ads and irrigation-themed, water conservation messages debuted in the Summer of 2023.

Credits

Executive Director
Barbara Payne
Creative Director
Russell Lambert
Animation Director
Andrew Austin
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Virtual Events
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Entrant Company

WePlay Studios

Category

Virtual Events / Graphics

Country / Region

United States

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Strategic Campaign
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winner

Entrant Company

Gravity Global

Category

Strategic Campaign / Brand Strategy Campaign

Country / Region

United Kingdom

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Advertising
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winner

Entrant Company

Gravity Global

Category

Advertising / Advertising Campaign

Country / Region

United Kingdom

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Content Marketing Strategy
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winner
Nurofen, Lifepharma / MSJ Group

Entrant Company

SUMMERCLIFF

Category

Content Marketing Strategy / Public Interest / Awareness

Country / Region

Cyprus