2020

NYX Awards - 2020 Gold Winner Winner: Tarrant County College

This is College Campaign

Entrant Company

Tarrant County College

Category

Advertising (NEW) / Advertising Campaign

Client's Name

Tarrant County College

Country / Region

United States

Experience Level

Agency

Tarrant County College offers more than 100 programs that provide hands-on, real-world learning to get students workforce ready faster. Offerings include two-year degrees, quick certifications, online learning and six convenient campuses – all minus massive student debt at the end.
The “This is College” campaign highlights two of those programs: Med Tech and Professional Pilot. The third spot focuses on the accessibility of programs online.
The Med Tech spot shows students training for a diagnostic procedure. “This is college, where high-pressure exams are still the norm. Only now, college today is often two-year degrees or special certifications that get students on their way to heart-pounding careers quickly.”
The Pilot spot shows a student checking a plane with his instructor and flying. “This is college, and the view at this campus is way better than you were expecting. Because for many, college today is two-year degrees or special certifications that gets students on their way to an exciting career quickly.”
The Closet spot shows a mom on her laptop in her closet. “This is college. If you’re expecting large lecture halls, as well as rows of fraternity houses, sorry to disappoint. But for many, college is squeezing in online classes between shifts at work and getting the kids to bed.”
All end with the tagline, “So, this is college, and it looks a lot like life.”

2020
Media Relations / Publicity
NYX Awards 2020 Winner - Berkan Karabulut Survivor Turkey 2020 Publicity Campaign, DesignLab Marketing/Advertising
gold
winner

Entrant Company

DesignLab Marketing/Advertising

Category

Media Relations / Publicity / Publicity Campaign

Country / Region

Turkey

2020
Website
NYX Awards 2020 Winner - Defund The Police, Zuleika Arroyo
gold
winner
Black Lives Matters

Entrant Company

Zuleika Arroyo

Category

Website / Website / Other

Country / Region

United States

2020
Mobile App
NYX Awards 2020 Winner - eCommerce Mobile App, Apply Digital
gold
winner

Entrant Company

Apply Digital

Category

Mobile App / E-Commerce

Country / Region

Canada

2020
Non-Broadcast
NYX Awards 2020 Winner - The Inside Man, Twist and Shout, a KnowBe4 company
gold
winner
KnowBe4

Entrant Company

Twist and Shout, a KnowBe4 company

Category

Non-Broadcast / E-Learning

Country / Region

United Kingdom