2021

NYX Awards - 2021 Grand Winner Winner: Metropolis Creative

Berkeley Lights Website Design

Entrant Company

Metropolis Creative

Category

Website / Biotechnology

Client's Name

Berkeley Lights

Country / Region

United States

Experience Level

Agency

Berkeley Lights needed a website overhaul, with better messaging and structured content. The redesigned pages funnel customers more efficiently, and a gated resource center captures leads directly into a CRM. Resource content can be dynamically fed to other areas of the site. We also designed a series of landing page templates they can update themselves for ongoing marketing campaigns. This custom designed theme was built on the WordPress platform.
The Berkeley Lights Platform accelerates the use of cell-based products. Their proprietary technology – automation, optimized workflows, software, consumables, assay reagents – enables scientists to find the best cells, the first time they look.

Credits

Metropolis Creative
Michael Flint
Metropolis Creative
Matthew Reynolds
Metropolis Creative
John Daigneault
2021
Series / Campaign
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grand
winner

Entrant Company

Origami Research & Development

Category

Series / Campaign / Entertainment

Country / Region

United States

2021
Advertising
NYX Awards 2021 Winner - Commercial Break , Four4Fun
grand
winner

Entrant Company

Four4Fun

Category

Advertising / Advertising / Other

Country / Region

United States

2021
Content Marketing & Writing
NYX Awards 2021 Winner - Mind Your Health - Psychology Today, KNB Communications
grand
winner

Entrant Company

KNB Communications

Category

Content Marketing & Writing / Column

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Jordan Dennis - The Link (Music Video), Filmreaktor Global
grand
winner
Jordan Dennis / The Operatives

Entrant Company

Filmreaktor Global

Category

Branded Content / Aesthetics

Country / Region

Australia