2021

NYX Awards - 2021 Grand Winner Winner: Metropolis Creative

Berkeley Lights Website Design

Entrant Company

Metropolis Creative

Category

Website / Biotechnology

Client's Name

Berkeley Lights

Country / Region

United States

Experience Level

Agency

Berkeley Lights needed a website overhaul, with better messaging and structured content. The redesigned pages funnel customers more efficiently, and a gated resource center captures leads directly into a CRM. Resource content can be dynamically fed to other areas of the site. We also designed a series of landing page templates they can update themselves for ongoing marketing campaigns. This custom designed theme was built on the WordPress platform.
The Berkeley Lights Platform accelerates the use of cell-based products. Their proprietary technology – automation, optimized workflows, software, consumables, assay reagents – enables scientists to find the best cells, the first time they look.

Credits

Metropolis Creative
Michael Flint
Metropolis Creative
Matthew Reynolds
Metropolis Creative
John Daigneault
2021
Non-Broadcast
NYX Awards 2021 Winner - Life Beyond Earth, Playdead
grand
winner
Skidmore, Owings & Merrill

Entrant Company

Playdead

Category

Non-Broadcast / Animation

Country / Region

United Kingdom

2021
Mobile App
NYX Awards 2021 Winner - Porter , Drawn
grand
winner
Porter

Entrant Company

Drawn

Category

Mobile App / Food & Drink

Country / Region

United States

2021
Branded Content
NYX Awards 2021 Winner - Renaissance, Wizard Films/Yuan Ze University
grand
winner
Silks Hotel Group

Entrant Company

Wizard Films/Yuan Ze University

Category

Branded Content / Branding

Country / Region

Taiwan

2021
Branded Content
NYX Awards 2021 Winner - Farmer Lee, Beyond the Porch
grand
winner
Steelite International

Entrant Company

Beyond the Porch

Category

Branded Content / Biography

Country / Region

United States