2021

NYX Awards - 2021 Grand Winner Winner: Metropolis Creative

Berkeley Lights Website Design

Entrant Company

Metropolis Creative

Category

Website / Biotechnology

Client's Name

Berkeley Lights

Country / Region

United States

Experience Level

Agency

Berkeley Lights needed a website overhaul, with better messaging and structured content. The redesigned pages funnel customers more efficiently, and a gated resource center captures leads directly into a CRM. Resource content can be dynamically fed to other areas of the site. We also designed a series of landing page templates they can update themselves for ongoing marketing campaigns. This custom designed theme was built on the WordPress platform.
The Berkeley Lights Platform accelerates the use of cell-based products. Their proprietary technology – automation, optimized workflows, software, consumables, assay reagents – enables scientists to find the best cells, the first time they look.

Credits

Metropolis Creative
Michael Flint
Metropolis Creative
Matthew Reynolds
Metropolis Creative
John Daigneault
2021
Design & Print
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Entrant Company

TMD Design studio

Category

Design & Print / Packaging (Series)

Country / Region

China

2021
Advertising
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winner

Entrant Company

Family AG

Category

Advertising / Advertising Campaign

Country / Region

Switzerland

2021
Design & Print
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winner

Entrant Company

ACAMS

Category

Design & Print / Magazine Cover

Country / Region

United States

2021
Content Marketing & Writing
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winner

Entrant Company

KNB Communications

Category

Content Marketing & Writing / Column

Country / Region

United States